2019 Scientific Sessions

May 19 - 22, 2019

Whether wanting higher salaries, better career opportunities, or more help at home, women are less likely than men to ask for what they want. When women do ask, they often mimic the forceful, competitive negotiating style favored by men, which often backfires. Sara Laschever discusses why women feel reluctant to ask for what they need—and the high price women and their employers pay when they don’t ask. She demonstrates how to set goals for negotiations, assess and strengthen your bargaining power, manage the anxiety when approaching an important negotiation, and employ negotiating strategies that work especially well for women.